Portfolio Site Do's and Don'ts

Here are two publishing industry websites promoting values of good web design. Read the posts 'A Good Author Website Is...' at 26th Story and 'What not to have on your book website' at The Book Publicity Blog.

These particular posts are aimed specifically at the literary industry (author's websites), but many of these values apply across the board. A good portfolio site is easy to navigate, inherently entertaining or aesthetically pleasing, and it immediately engages and informs first-time visitors and gives them a reason to return. Flash should be used sparingly or not at all.